D & Company Nordic AB offer a revolutionary digital platform for opticians, watch the movie.
By becoming a Nordic eyewear supplier, of both digital solutions and products, we will present a whole new concept to the market and change the way opticians do business.
The online store is an extension of the physical store, containing the same range and offers on frames, lenses, contact lenses and sunglasses. The prices are taken from the store’s administrative system.
IDUN gives you the same functions that you can see in the best online stores today. The platform also contains links to suppliers, the opportunity to sell lenses, provide advice and handle prescriptions. It is quite simply a so called omni-channel concept, in which the store and the online store are integrated, giving the customers what they want, both online and in store..
Three out of four consumers today search for information online before buying contact lenses or glasses. More than 50% of all contact lenses in Sweden are bought online while, at the same time, surveys show that many consumers would rather buy from their optician if the prices and terms of delivery were the same.